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Media and Events
A selection of features, talks, and collaborations that share ideas on brand, culture, and people experience
Interviews
Events

AI and Emerging Trends in Employer Branding
Stanimira Kovacheva on the Impact of AI on Employer Branding

What does it take to build engagement and deliver results in multinational teams?
An exploration of how cultural context shapes communication, decision-making, and engagement in multinational teams, and what it takes to achieve real alignment and results across borders.

UNWE PhD Candidate Recognized for Contributions to Employer Branding
Stanimira Kovacheva, a PhD candidate in the Department of Marketing and Strategic Planning, has been awarded 2019 “Employer Branding Leader” prize, the most prestigious global award in the field of employer branding across marketing and human resources.

The CEO Plays a Central Role in Employer Branding
Kovacheva commented on the approaches to successfully building an employer brand, noting that a brand cannot exist independently of a company’s goals and that both the journey and the desired outcome must be aligned.

Bulgarian Professional Wins the Marketing Industry’s “Oscar” Award
Bulgarian Expert Wins the World’s Leading “Employer Branding Leader” Award in Marketing and Human Resources.

Interview Nova TV
Stanimira Kovacheva talks about the importance of employer branding and what it feels like to be recognized globally as a leading employer branding expert.

Stanimira Kovacheva – “Inside the EVP Kitchen”
Stanimira Kovacheva joins the Xplora Marketing Podcast to share insights on employer branding and EVP.

Employer Branding Essentials with Stanimira Kovacheva
Interview with Stanimira Kovacheva for Talent Club

Basics About employer branding
Stanimira Kovacheva and Ralitsa gencheva talk about Employer branding basics





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